Since the summer of 2010, LeBron James has been dead to the Cavaliers.
Any and all references to LeBron’s contributions to the franchise have been obliterated at Quicken Loans Arena. Other than the banners hanging in the rafters that commemorate the 2007 Eastern Conference title and the Central Division titles in 2009 and ’10, any vestige of the LeBron Era has been erased by a very bitter organization, likely at the behest of Dan Gilbert, who still finds it hard to refer to LeBron by name.
While the Cavs were busy wallpapering over any evidence that LeBron once wore their team’s uniform, LeBron has been creating a new legacy in Miami, where he has won two additional MVP awards, and now two NBA titles.
LeBron was a villain to the nation when he kicked Cleveland to the curb on national TV three years ago. But since then, he’s regained his throne. He’s back to reigning as one of the most popular – and now one of the most decorated – athletes on the planet.
Attitudes soften, particularly for the vast majority of people in towns that had no skin in the game. Now Cleveland, once a sympathetic character in LeBron’s production, is becoming a lone pocket of LeBron-spite in a nation that is once again learning to love and celebrate LeBron.
LeBron is positioned to go down in American sports history as an icon. He’s positioned to go down in local history as a scoundrel. And it’s a crying shame, because Northeast Ohio is one of the few places where LeBron’s legacy should truly matter.